The Big Green Purse



big%20green%20purse%20book.jpgThe Big Green Purse by Diane MacEachern is a call-to-action with a simple message: women, use the power of your purse to solve the environmental crisis, while protecting yourselves and families.
Diane also runs the Big Green Purse website where together with her book, she offers time-saving ideas for how women can either make small changes in their “green” spending or big lifestyle changing moves as well.
Diane and The Big Green Purse have also launched the “Be One in a Million” Campaign encouraging one million women to pledge an intentional shift of at least $1000 of their existing budget to environmentally-friendly products. In doing so, participants can have a noticeable one billion dollar impact in the marketplace. That’s the kind of big thinking we need.
As women, as moms, we need to harness our collective power in numbers and dollars and put it to work in a meaningful way.
The Big Green Purse is available for sale now.

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Isabel Kallman
Isabel Kallman is the founding mom of

Feel free to send nice emails to isabel[at]alphamom[dot]com.

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