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Your Life
Jun13
The Knork and The Big Idea: Brilliant

The Knork and The Big Idea: Brilliant

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Last night I couldn’t get to sleep so channel-surfing led me to one of my favorite talk shows: The Big Idea with Donny Deutsch. In this sound-bite media world, I truly appreciate how Donny spends time with entrepreneurs from all arenas, trying to understand their a-ha! moments and how they set about to execute them. […]

Jun12

McDonald’s trying to get into Mom’s head

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So last week I was asked by Advertising Age to comment on a program McDonald’s is launching with moms to take them on field trips to get a behind-the-scenes understanding of the Golden Arches business. Apparently these moms will become “quality correspondents” and visit amongst other places, the farms where the ingredients are grown. When […]

Jun08
McDonald’s Recruits Mom to Be Ultimate Influencer

McDonald’s Recruits Mom to Be Ultimate Influencer

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View article (subscription required). My comments are here.

Jun03
Beauty on a Budget: I Was Told There Would Be No Math

Beauty on a Budget: I Was Told There Would Be No Math

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Amy, I love your smackdown advice – but often times the products you recommend are too rich for my cheaper than 2 coats of paint blood. I value a short beauty routine & want to spend as little money as possible on it; I also want to look like I’ve been pampered by a professional […]

Jun01

Companies do the right thing, and Ruth Bader Ginsburg fights back.

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Trolling for some good news this week—an exercise in futility if there ever was one—I came upon the news of a new Benetton ad campaign. Colors of Domestic Violence features models made up to appear bruised and lacerated (while still being thin and fashionable).) Boy, that didn’t help turn my frown upside down. Was Benetton […]

May25

That’s me! In the corner!

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The book Parenting Beyond Belief was featured this week on MotherTalk, and bloggers were invited to write about religion. The good people of AlphaMom suggested that I tackle the subject, so here I am, attempting to do so. Religion has fallen out of favor lately. High-profile intellectuals argue that religion is not only an emotional […]

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