by Isabel Kallman
You seem to hear a lot about commercials that get it wrong when targeting parents (like the Motrin babywearing commercial and the ensuing “Motrin Moms” backlash). Here are two recent commercials that have struck the right chord with me.
I am having twins and am starting to feel the pressure to register. Do my babies really need $500 worth of matching choo-choo-themed crib sheets and blankets?
And the crowd goes wild!!! Or, more likely, gives its mother the stink-eye because WHERE’S MY BOTTLE?
Some do’s and don’t’s of reusable baby wipes.
Should I take baby slings off my registry after the recalls?
Because you probably don’t want to hand your kid over to someone you met on the Internet. Oh, wait…
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